How to design the perfect product both for the client (because it meets all their expectations) and for your company (because it maximizes profits)? The Product Owner has the answer.

Let's imagine that you are commissioned to develop a product. Congratulations. Surely you know this emotional sequence: first happiness, immediately afterwards a certain anguish due to the double challenge of fully complying with the client and at the same time with your company, that this project yields the maximum benefits, maximum quality and maximum return in the minimum time.

In the face of uncertainty, empathy. The competitive factor of serving customers more closely than ever.

Is the economy also a state of mind? Of course. Even more so when the professional impact is of such caliber that it affects the personal like never before. Companies make epic balances to take care of their staff, not neglect their customers and adapt your activity to the online plan. And consumers face the same challenge, trying to defend their own economic viability with as little shock as possible.

Also intervenes the time factor: Although confinement is gradually reduced and activity revives, health precautions will continue to limit face-to-face contact -and therefore empowering the virtual- for months. This will imply changes with trend to become permanent and companies must prepare with more stable solutions what circumstantial Example: someone who barely resorted to online commerce now out of necessity checks its effectiveness and goes from potential customer to convinced in days.